BDO Mitgliederversammlung 2019
- Simone Böhm
- 27. Nov. 2019
- 0 Min. Lesezeit
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Mitglied im Internationalen Oenologenverband UIOE, Paris und im Deutschen Weinbauverband, Bonn
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Mitglied im Internationalen Oenologenverband UIOE, Paris und im Deutschen Weinbauverband, Bonn
Such an interesting read about why brand name is important. It’s something that gets talked about a lot, but rarely explained this well. I liked how it goes beyond the surface and digs into emotional connection and memorability. Choosing a name really does set the tone for everything else — marketing, design, even how customers perceive your values. Definitely sharing this with my startup group, so many folks are stuck in the naming phase right now.